Case Study - Consumer
tcc is an international business and the world leader in providing retail marketing programmes designed to change customer behaviour and help retailers increase sales.
The team at tcc came to us with a problem. Due to the Covid crisis, they were unable to run their annual event where they showcase all the new marketing campaigns to CMO’s from all over the world. As we have a lot of experience working in VR, Matt Bêtes, Corporate Marketing Director, and his team asked if we could create a virtual solution to not only replace the event for 2020 but to be used as a legacy platform moving forward to sell in a much more innovative and immersive way.
We quickly came back with a technical speck and roadmap to create, what has become, the tcc Campaign Portal. We utilised all our collective experience in design, UX and UI, VR, marketing strategy and video production.
The result is an incredible, world first platform. Feedback from both tcc staff and clients has been incredibly positive. Every painstaking minute we spent with the team has been shown in the level of detail, particularly in the UX of the platform.